Es posible que ya hayas escuchado el término “inbound marketing”. More and more marketing professionals around the world abandon their old marketing techniques to start with the inbound mothodology. But what exactly is inbound marketing and how does a company “implement” it? Let’s take a closer look at how HubSpot can help you implement the benefits of inbound methodology to some of the most common marketing challenges and find out if inbound is right for you.

Traditional marketing does not work as usual anymore

Buyers are taking control, as they can ignore the impersonal and annoying tactics of traditional marketing. Today we can omit the advertising of television commercials, ignore calls with our identifiers and block the communications that we have not requested. This means that outbound marketing methods such as cold calling, email campaigns and the purchase of email lists are losing their effectiveness continuously.

Don’t you think it would be great if instead of hunting down your buyers you could have a triumphal entry and answer your questions while making your buying decisions? Inbound marketing turns your website into a magnet that draws people to your business by aligning your content with your interests..

Business have a


more likely to achieve higher ROI with inbound marketing campaigns than with outbound marketing campaigns.

Inbound marketing generates a


more sales leads in the funnel than traditional outbound leads.

Outbound leads cost


more than inbound leads.

Enter the HubSpot marketing platform

HubSpot’s all-in-one marketing software is designed to complement inbound methodology, is easy to use and helps business growth. Do you want to know if inbound is right for you? Let’s take a look at the marketing funnel to see how an inbound marketing strategy and HubSpot software can work together to solve business challenges.


HubSpot is an all-in-one inbound marketing and sales platform that helps companies attract visitors, turn them into sales leads, and ultimately into customers.



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