In the previous blog posts of Digitalegia we already learned What is Storytelling?. In addition, marketers and advertisers are prepared for the challenge of Streaming Marketing now that we already know what Storytelling is and how it impacts on advertising campaigns. In this blog we are giving you the tips to create Storytelling that contributes to your sales.
Let’s start by telling a real story of industry that hook us daily in front of a screen. The question would be:
People like stories. Curiosity hooks us up and more if we like to empathize with these stories and feel part of them. This would be the description of “stories that convey a story”.
Now let’s give value to these stories that transmit and call them “stories that sell.”
It’s about giving the fundamental role to your company, not to your product. Remember that it’s about empathizing with your audience and making them feel part of your brand.
The stages of storytelling are:
If you want to learn what Digitalegia can do to support you in your digital growth efforts, schedule a free 15-minute consultation with our experts, and let’s talk about your challenges and how to generate audiences for your brand.
Translated by: Karla Prandini